Someone was paid £40,000 to produce this, it would seem. There's money in 'back of an envelope' logo design. It looks better with the word Conservatives
in big, bold letters alongside it.
If we liked the oak tree as an emblem, why not something with clearly oak tree features, perhaps along the lines of the pleasing logo of the National Trust. And could we have something where the green didn't almost squash the blue into the ground?
It may be that younger people will like it, in which case all's well, I suppose. But, to my mind, it does not convey an impression of durability - of being 'built to last', to coin a phrase - and a Conservative logo surely should.
It's a matter of taste, I suppose. Perhaps I'm too Conservative. I wasn't too keen on the hand and torch logo at first. Conservativehome.com has a much better tree motiff in blue. Perhaps this 'tree' will grow on me over time. I hope it grows on the country.